ASUS has grabbed the number one position in the global OLED monitor market, boasting a 21.9% share after strong sales throughout 2025. TrendForce’s data shows this surge stems from ASUS’s focus on user-centric innovations across gaming, professional, and creator lines, blending QD-OLED and WOLED tech for better performance and longevity. This move cements ASUS as a leader in a market that’s exploding, with shipments jumping 65% year-over-year in Q3 alone.
Key Innovations Driving the Win
ASUS expands its lineup with features that go beyond raw specs:
- Advanced Panels: Models like the ROG Swift OLED PG27AQWP-W and ROG Strix OLED XG27AQWMG use Tandem OLED and TrueBlack Glossy for brighter peaks, richer colors, and longer panel life.
- Burn-In Protection: The OLED Care Pro suite, including the Neo Proximity Sensor, automatically blanks the screen when you’re away to extend durability.
- High-Performance Releases: Early 2025 drops included the 4K 240Hz ROG Swift PG27UCDM and the 500Hz 1440p ROG Strix XG27AQDPG, targeting esports and high-fidelity creators.
Market Growth and ASUS’s Strategy
TrendForce reports global OLED shipments hit 644,000 units in Q3 2025, up 12% from Q2, with total 2025 projections at 2.62 million units—an 84% annual spike. Gaming drives much of this, but ASUS also shines in pro segments with ProArt OLEDs for creators needing top contrast and calibration, plus portable ZenScreen options. Vincent Chiou, ASUS’s Display Business Unit VP, highlights their push into gaming, creation, portable, and even medical fields for broader appeal.
Looking Ahead
ASUS plans to keep innovating with new form factors, enhanced reliability, and higher-spec designs to maintain momentum. For PC users eyeing upgrades, this means more options in OLED tech that balance performance with everyday usability.
Have you tried an ASUS OLED monitor yet? Which feature stands out to you? Share in the comments, and follow PCrunner for more on display tech and PC builds.
Sources: VideoCardz, ASUS official, TweakTown, TrendForce, PCMag
