Lenovo has alerted its North American partners via letter that PC pricing will rise starting March 2026, driven by escalating memory and storage costs—urging them to lock in February orders to beat the increases. North America channel chief Wade McFarland noted adjustments to products and configs, with quotes for Intelligent Devices Group (IDG—desktops, notebooks, tablets) and Infrastructure Solutions Group (ISG—servers) now valid for shorter periods: 14 days internal, 30 days external. Lenovo’s NA president Ryan McCurdy admitted “we’ve had to adjust”—echoing broader industry pain from AI-fueled shortages. For PC buyers, this signals imminent hikes—submit orders now to lock current rates, as Lenovo streamlines ISG configs to navigate volatility.
Why the Hikes? Memory Crunch Hits Hard
Lenovo’s letter ties changes to “evolving market conditions”—code for the AI-driven shortage we’ve covered, doubling costs and forcing adjustments. Suppliers have warned in advance, allowing Lenovo to communicate—unlike surprise jumps elsewhere. ISG simplifies lineups to cope, reducing config complexity for enterprise buyers.
Summary of Lenovo’s Price Changes
| Group | Quote Validity (Internal/External) | Key Impacts |
|---|---|---|
| IDG (PCs/Notebooks) | Shorter periods (details pending) | Product/config price hikes in March |
| ISG (Servers) | 14 days / 30 days | Streamlined lineups to handle volatility |
X Reactions: “Buy Now” Panic
X buzzes with urgency: “Lenovo warns price hikes March—order February!” (1K likes); “Memory crunch bites again.” Partners share letter snippets, fueling “stock up” calls.
For PC buyers, act fast—February locks rates. Facing hikes or hunting deals? Comment below!
Sources: CRN, Wccftech, VideoCardz, Tom’s Hardware, Windows Central, Lenovo letter, Reddit, X posts, TechPowerUp, NotebookCheck
